Thursday 31 March 2016

Annuity leads-Basics of Annuities

An annuity is an investment vehicle, whereby, after a person makes payments for a given number of years, they receive income for a specific period or for life . Annuities can be purchased either in a lump sum, also known as single-premium annuity insurance or over several monthly payment schedules, along with an initial purchase payment. Insurance companies offer various kinds of retirement annuity plans to choose from and each is tailor made according to each individuals payment ability and their preferences and needs .

They are immediate annuity or deferred annuity and fixed annuity or variable annuity .An immediate annuity allows the annuity holder to receive payments immediately upon investing and one can go for a fixed payment that never varies or for variable annuities, which depends on market performance . Deferred annuities allow the investor to receive payments at a later date . Fixed annuities offer a guaranteed rate of return and are normally invested in government bonds and securities . A variable annuity does not have a pre-determined rate of return. Always do remember that the value of the variable annuity insurance will depend grossly on the performance of the underlying investments and you bear the market risk in such cases . Annuity Insurance provides a valuable alternative for retirees in particular, in planning for a more secured and financially stable future . It is indeed like a savings scheme for retirees and can protect their assets during their retirement years .

One can withdraw on installment basis or lump sum and they can even have an option of taking a portion of their savings when the situation demands . Annuity leads Investing in annuities is a good choice and to buy an annuity, one has to contact an insurance agent . To simply put, a Lead is nothing but information about a prospective customer, who has enquired about a particular product like annuity. It can also be said as, that leads contain name and contact information, about prospects that enables the agents to supply prospects with annuity quote. There are many sources of Annuity leads like Yellow Pages, Internet, phone number lists, etc. Annuity leads are in very high demand these days and they are also difficult to generate. Customers who are actively seeking information about annuity products are the best leads. Insurance agents and brokers, who are trained and properly licensed, can enter into the business of annuity selling. It is an insurance agency, which actually issues the annuity contract; any bank or agent with a valid license backed by insurance agencies can sell annuities. An insurance agent knows very well how important it is to generate good number of leads regularly and it can be done in a different ways. Annuity Lead Services An Annuity Lead service company receives a continuous flow of interested customers, who actively seek information about annuities and annuity quotes.

Such customers specifically request about annuity plans and you can contact them to meet your sales expectations. Such lead service companies are out there to help annuity agents in their selling of annuity products and thereby, you get increased sales. They supply leads on a regular basis which in turn will be a great service to your business and thus help you to achieve your goals. We know that an annuity lead contains information about a prospective buyers details, which is available with the lead service company. These companies spend lots of money on generating such leads, using either traditional marketing methods or through Internet. They indeed, get good volume of leads per month and such leads are in high demand. Once such information is obtained and the interest of the prospect is also confirmed, such lead will be matched with the annuity agents profile that is on the network of the lead service company. Such prospects receive quotes from the registered agents, who are involved in the annuity business in that state. When an agent is forwarded such leads, they contact them to turn such leads into sales. These days, Annuity leads services are very popular and they have a solid presence online too.

One just has to make sure that you, as an agent sign up with an annuity lead company, which is reputed and charge for only good qualified leads. Annuity Lead Generation Generation of Annuity leads is now not as tough as it was once upon a time. In earlier days, an agent has to call many people over phone all day long to generate leads. Though, even now we do use this option, we have other ways also like subscribing to a lead service company, which will pass on leads generated by them to your agency or through online. It is quite challenging for agents to generate annuity leads on their own and they tend to make many mistakes in such cases. One can generate good quality leads on their own, either online or offline by having strong basics of annuities and advertising their services. Before one tries to generate leads, they have to do a thorough research about their prospects and various techniques to reach them successfully. First thing to do is to fix your target market where you want to concentrate on selling your annuity products. If you are able to offer free information about annuities and its benefits, then it is sure to generate interest among your prospects.

It should be remembered that such valuable free information educates your prospects and this may, in turn will help you in generating more qualified Annuity leads. You can also generate Annuity leads successfully through the newspaper, by placing your advertisement in a popular local magazine or newsletter. Direct advertising of such Annuity leads in a catchy and attractive manner, will get your audience attention and thus helps in generating Annuity leads. Internet leads Information about any prospective consumer, who requests about annuities from online lead generation companies are known as Internet leads. They are indeed; a safe and cost effective way to generate leads, since the time required is also less and the maintenance fees too being not so high. Since Internet users are considered to be more educated than others, and they also tend to have higher income and credit, they can turn out to be better quality leads. Now, let us see how does Internet lead work.

These days, the latest trend of prospects is that they research information on important decisions like annuity buying on websites through search engines. Good number of such websites is listed highly on top search engines like yahoo or google and many others. Once the prospects find the required annuity product website, they fill out the quote form and they expect to be contacted by a professional with more information about their requests, and are usually shown the contact information of the receiver of the lead. Then their information is gathered and emailed immediately to you or your agency, which are registered with such lead companies. It usually contains adequate information for you to provide with an appropriate quote and after that, you can contact the prospects through call, email or even fax with your quote. As you can see, such Internet leads are in fact, quick and very easy and a good number of them, turn in to a sale. With some Internet leads, you only have to pay for what leads you get, which are generally guaranteed and such leads are consumer driven, as it is the consumer who requests information. Annuity leads: An Analysis Every agent will certainly agree that leads are the lifelines of their businesses, because without a prospect there cannot be a sale. When one gets an annuity lead, they can look forward towards other sales opportunities also like health or life insurance, since the financial value of such annuity prospects are considered to be more superior to those who opt for other products.

So, Annuity leads are sometimes priced higher, which accounts for the price difference in regard to other lead types. To successfully generate Annuity leads on your own, one has to do proper research on their target audience and approach them systematically with your product benefits and also do follow-up regularly. An insurance agent has to be both knowledgeable and fully informed of the various features and benefits of the annuity products and thoroughly explain about it with patience to his audience. Though, it is a well-known fact that buying annuity leads from Internet or other lead companies can prove to be a risky venture, majority of agents rely on lead generation companies to provide them with leads. There exists dozens of companies that sell Annuity leads and one has to be quite careful in choosing good lead service company, which will supply you consistently with good qualified prospects.